Atlanta, GA – February 16, 2022 Jekalyn Carr believes in well-rounded self-care, which includes caring for and enhancing our God-given beauty. With that belief in mind, the inspirational powerhouse will release JEKALYN BEAUTY SKINCARE this Friday, February 18, followed by the release of JEKALYN BEAUTY HAIRCARE by the end of the month. Products can be purchased at www.JEKALYNBEAUTY.com
Featuring natural ingredients that Carr uses herself, JEKALYN BEAUTY’s haircare and skincare lines are for women who want a streamlined system of effective products to meet their beauty needs.
“JEKALYN BEAUTY is a lifelong dream of mine,” says Carr. “We started out with fragrances, and are now releasing haircare and skincare products that complement each other and make it simple to take care of our God-given features.”
Taking deeper care of her own hair and skin was Carr’s personal “pandemic project.” She used the time away from constant travel to work on her own natural beauty – something that she was influenced to do since she was a little girl. “I grew up watching my mother and grandmother fixing themselves up before they left the house, and I became that same kind of woman. I always want to present my best self to the world when I walk out the door. Beauty begins with healthy skin and hair. During the pandemic, I discovered some products and rituals that helped me achieve glowing skin and healthier natural hair. Those recipes and discoveries are the foundation for the JEKALYN BEAUTY Hair and Skincare lines.”
JEKALYN BEAUTY HAIR CARE features four complementary products focused on moisture and conditioning to stimulate healthy growth. In addition to shampoo and conditioner, the line includes a growth serum as well as an edge control that keeps styles in place throughout the day. “I sweat a lot when I am on stage. I need a product that can withstand heat and moisture,” says Carr. “This edge control is for people like me who are active, may sweat a lot and need their edges to stay put! I really love this product. It is effective while being gentle and healthy on the hair.” The growth serum features eucalyptus, grape seed oil and other ingredients that Carr uses to help her natural hair achieve healthy length and thickness.
JEKALYN BEAUTY SKIN CARE features five products that have an emphasis on clearing and brightening the skin. Key ingredients include turmeric, chamomile and Vitamin C – all which fight the effects of aging, clear the skin of acne and dark spots and help the skin maintain a healthy glow. After researching the best natural ingredients for skincare, and experimenting on her own before developing, Carr used these products for four months before approving them for market. “I would never sell anything that I wouldn’t use myself,” she says.
Independently marketed and distributed, JEKALYN BEAUTY was developed with chemists who Carr worked with to perfect the formulas that she had found were effective.