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NEWS: Pure Flix Entertainment & Universal Pictures Home Entertainment Enter Into Long Term, Multi-year Distribution Agreement

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Faith-based film company Pure Flix Entertainment (Pure Flix) and Universal Pictures Home Entertainment (UPHE) announced today a long term, multi-year distribution services agreement. Under the arrangement, UPHE will exclusively handle sales and distribution services for the Blu-ray, DVD, Electronic Sell-through and Video-on-Demand platforms of Pure Flix new release films as well as for its diverse catalog of titles across the U.S. Pure Flix will oversee consumer marketing to support UPHE, and will continue to manage sales, marketing and distribution for the Christian Booksellers Association (CBA).

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